Creating value for all: strategies for doing business with the poor
Creating Value for All: Strategies for Doing Business with the Poor is the new and groundbreaking report by the UN Development Programme. The first report of UNDP's Growing Inclusive Markets Initiative and the first one with such depth and local knowledge, Creating Value for All showcases 50 studies by researchers predominantly from developing countries. These case studies demonstrate the successful pursuit of both revenues and social impact by local and international small- and medium-sized companies, as well as multinational corporations.