downtoearth-subscribe

Use their ways

Greenpeace has found a new campaign method. Recently, the environmental action group posed as a pro-coal organization to co-sponsor the 2008 McCloskey Coal usa conference, where it delivered an anti-coal message. Disguising its identity under the moniker Institute for Energy Solution, Greenpeace paid the us $8,500 co-sponsorship fee that made them publishers of the conference brochure. In the brochure, an ad for the fake institute seems pro-coal, but then it directs readers to a website, www.tomorrowsenergytoday.org, where they are redirected to www.coal-is-dirty.com.

Related Content