Utilising the modern social network theory, the present descriptive article has examined the art of urbanites’ ‘bowling alone’ in concrete jungles and its negative effect on their social and civic life. Mainly, such a process has resulted in the formation of ‘urban tribes’ characterized by their isolation from the mainstream social life influenced by people’s ego-centric and limited personal networks in the form of cliques with clique culture, dominated by rugged individualism, instead of developing broad social networks based on reciprocity that generate social capital with community feeling, collective consciousness and altruism.