IBM on Friday announced the launch of the second phase of Project Big Green (PBG 2.0) in India, and also introduced new modular data centres it said can reduce energy consumption by as much as 50%. As part of PBG 2.0, senior company officials told a news conference here, IBM is introducing new products and services in the country to help enterprises build "greener" technology infrastructures that can meet growing business requirements. Today's announcement comes one year after IBM launched Project Big Green and committed USD one billion globally to "deliver technologies that help clients dramatically increase the level of energy efficiency in their data centres". The officials said with Project Big Green, IBM introduced offerings such as scalable modular data centre (SDMC) in the Indian market last year.