Reduce, Reuse, Recycle, Renew. This was once the eco-warrior's credo, recommended to consumers in Europe. Today, however, environmentalists say that more critical than the 4 Rs is a simple word that ought to become a slogan: deconsume. Deconsume sounds like Mahatma Gandhi's mantra: Live simply, so that others may simply live. Easier said than done in urban settings, where economies are built on consumption and demand. So, how about green consumerism? Every time you spend a rupee, you vote for or against the environment. Here are some ways to be eco-conscious in your everyday life: