KFC and Pizza Hut have launched the World Hunger Relief Campaign in association with the World Food Programme (WFP) to raise wider awareness about hunger and support the WFP to provide meals to children in schools in order to help ensure that they complete basic education. WFP Representative in Bangladesh John Aylieff and Executive Director of Transcom Food Ltd Akku Chowdhury inaugurated the month-long programme at the Gulshan outlet of KFC yesterday. Under the campaign in Bangladesh, the Pizza Hut and KFC will introduce various awareness-raising activities, including quiz competition on hunger. Quiz questions are available at all Pizza Hut and KFC outlets and WFP Bangladesh website www.wfp.org/bangladesh The main aim of this campaign is to give a voice to the silent crisis of world hunger. John Aylieff said,