The PR disaster called Bus Rapid Transit corridor has stung the Delhi government hard in an election year. In a damage-control move, the government has got PR guru Dilip Cherian to oversee publicity and awareness campaign for the project on behalf of the Delhi Integrated Multimodal Transit System (DIMTS). "We have been selected as the agency to handle the corridor,' Cherian told Newsline, "though this does not just mean publicity. It also means creating awareness about the project, and data collection for agencies implementing the project.' Government sources said the corridor publicity campaign is likely to cost DIMTS Rs 85 lakh and will span over the next few months. Cherian said his PR agency, Perfect Relations, has been working on the project for over a month now. "The project involves gathering information and reactions to decisions of infrastructure,' he said. "BRTS is not the only infrastructure project we have done