Hoardings

Prance Macabre

  Prime ministers don’t usually get asked whether they have had their eyes removed. But then, exceptional circumstances call for extreme measures. In a recent postcard campaign featuring a bloodied skull, the International Campaign for Justice in Bhopal (ICJB) and its supporters put that question to Manmohan Singh. Why else, they …

Jobless ad icon

In the last week of May, passersby at Dublin’s busy Merrion road were struck at the sight of a hoarding bearing a message from one Jobless Paddy: “Save me from emigration.” The message struck an instant chord among the Irish, tens of thousands of whom are forced to migrate in …

Prance Macabre

  Prime ministers don’t usually get asked whether they have had their eyes removed. But then, exceptional circumstances call for extreme measures. In a recent postcard campaign featuring a bloodied skull, the International Campaign for Justice in Bhopal (ICJB) and its supporters put that question to Manmohan Singh. Why else, they …

Aila forces ban on metal billboards - Bigger hoardings suffer more damage

Cyclone Aila has forced the Calcutta Municipal Corporation (CMC) to draw up new safety norms for billboards, which include a ban on sheet metal hoardings. Over 1,000 billboards were destroyed by the wind and found hanging precariously from buildings and gantries across the city. The sheet metal roofs of several …

Courting trouble

Supreme Court orders worry Mumbai residents Mobile hoarding vans that advertise brands, bollywood films, saas-bahu serials among other products will remain on Mumbai roads, said a September 4 Supreme Court order. The same day, the court ordered redevelopment of dilapidated buildings built before 1940. These orders overruled Bombay High Court

Twin trouble

Faced with growing congestion in the city, a doctor in Mumbai filed a petition in the high court. The petition was against mobile hoarding vans parked along the roads. The court upheld the petition and banned the vans citing reasons of safety and traffic congestion. The high court also cracked …

EPCA report on Delhi outdoor advertising policy

The Honorable Supreme Court in its order dated 27.4.2007 directed EPCA to examine and file its opinion on the Outdoor Advertisement Policy prepared by the Municipal Corporation of Delhi. Further in its directions of 25.4.2008 the Hon

EPCA report on the outdoor advertisement policy of the MCD as applicable also to the area under the NDMC

The Honorable Supreme Court in its order dated 27.4.2007 directed EPCA to examine and file its opinion on the Outdoor Advertisement Policy prepared by the Municipal Corporation of Delhi. EPCA has held consultations with different city agencies concerned with the policy, as well as heard the representation of different groups …

Glaring aberrations

in the wake of the ban on hoardings in Delhi, hoardings at bus shelters which use diesel gensets for lightning, have become a major source of air pollution. Around 1,200 bus-stop shelters have been leased out by the Delhi Transport Corporation ( dtc ), 30 per cent of which are …

SANE RULING

The Supreme Court has ordered the removal of "all hoarding by roadsides' in the capital which it said were hazardous and a disturbance to traffic. In its earlier court order, the court had directed the civic agencies to "identify and remove all hoardings which are on road-sides and which are …

Green code

APPEARANCE is definitely more important than substance, or so our advertisers believe. They have adopted a 'green code' which determines the aesthetics of outdoor advertising. For instance, a hoarding cannot come up near or on a protected monument. The Indian Society of Advertisers, the Advertising Agencies Association of India and …

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